Graphic Design, Large Format Printing, Billboard Design
KC Costume
(CBS Outdoor)
Threaded for Transformation
KC Costume, Kansas City’s destination for theatrical makeup, costumes, and accessories, needed a billboard that could stand out near the bustling Crossroads Arts District. Commissioned by CBS Outdoor, The Orb Web was asked to create a high-impact design that would spotlight KC Costume’s unique offerings and location, appealing to performers, partygoers, and creative professionals alike.
We approached the design as a visual metamorphosis — a portal into imagination, transformation, and self-expression. Bold color palettes, playful type, and striking imagery combined to capture attention in a busy urban setting. The messaging stayed short and confident: “Your Source for Makeup, Costumes & Accessories.” Location was key, so 2020 Grand was called out clearly, anchoring the magic in a real, reachable place.
The final billboard delivered strong visual energy while reinforcing KC Costume’s brand as both creative and accessible. Situated in one of Kansas City’s most vibrant districts, the billboard became a beacon for anyone seeking theatrical flair, seasonal costumes, or everyday imagination. It served not just as an ad, but as an invitation to transform.
Project Overview
Client: CBS Outdoor (on behalf of KC Costume)
Project: KC Costume Billboard – 2020 Grand, Kansas City
Scope: Graphic Design, Billboard Layout, Messaging Strategy, Print-Ready Files
Our Role
- Billboard concept and graphic design
- Messaging strategy and visual hierarchy
- Vector illustration and layout design
- Final production files and format prep
- Coordination with CBS Outdoor for billboard specs and installation
